That’s right, I have officially acquired ownership of Arrowhead Guys from Anthony, as you’ve probably realized if you’ve been hanging around here recently.
With this change I thought it’d be a good opportunity for us to all get together and discuss what we want out of AG moving forward. This post will be my thoughts, but since this is fundamentally a community I’d like to hear from everybody and see what other people think.
What is AG’s Purpose?
Back 10-15 years ago when most of us were members of some other blog there was a dearth of Chiefs content. The Chiefs being mentioned on a national platform was rarer than a Derek Carr playoff win, so places like that were one of the few where we could go to read about our team.
But nowadays the situation has dramatically improved. Where a decade earlier it was nearly impossible to find Chiefs content, now it’s everywhere. It’s impossible for one person to consume all the quality Chiefs content that is out there.
So I believe that AG simply can’t just be a Chiefs blog. We need to be able to offer fans something they can’t get anywhere else, and the answer is obvious. AG was originally founded because we wanted our own community to discuss the team, and that’s exactly what AG offers that others don’t.
While most places are one directional (you the consumer consume what is produced), AG aims to be more bidirectional. Contributors read and respond to comments, and readers are encouraged to provide their own content through FanPosts.
How to Do Fanposts
I’d like to do something to make the Fanposts more prominent and easier to use. But I admit I’m not much of a web designer, so I’m not sure exactly how to do that. Obviously we will make an effort to promote fanposts to the front page as much as possible, but right now they are kind of hidden on the side of the page. What could we do to make them more prominent?
Bringing in More Money
Everything in the world runs on money, and to do some of the things below require bringing in more revenue. Right now AG brings it roughly the amount required to pay the bills but not much more.
Our main revenue source, Google ads, are pretty much tapped out. It’s not feasible to post more without significantly impacting the user experience, so we need to find other income sources.
One possibility is Patreon. Patreon is a website that allows people to fund content creators, either through monthly payments or on a per-post basis. If we went this route Patreon supporters usually get little bonuses, so what those bonuses are should be discussed.
The other main option is sponsorships. As in we’d go to businesses (preferably ones local to Kansas City) who would sponsor our content.
Right now every single person involved in AG does it for free. I’m not a believer in having people work for free, so I’d like to get to the point where all the people who work so hard to make AG possible get something, even if it’s just the equivalent of a dinner at Applebee’s once a month.
Doing This Full Time?
One idea I’ve bounced around is for me personally to make this my main job. That means either full time, or more than part time (and I’d do other part time work to help make ends meet).
The benefit of this would be obvious, as I’d be able to spend more time on doing all the little things that make the AG experience nicer. I’d also be able to spend more time on articles to make them more in depth and interesting.
The good news financially is that, as a frugal childless bachelor, I don’t really need that much income, especially if I spent 10-20 hours a week working a “real” job. The bad part is that even that low level is still a lot of money. Even working part time I’d likely need at least $1k a month from the blog to make it viable, which would be a lot of money that could go towards other things.
Custom Commenting System
The commenting system we use right now is an add-in that we’ve sort of hacked to try and make work, but AG would really work best if we had one custom designed for our specific needs. This raises two questions for the group.
- If we did do this, what features would you want?
- This would likely cost several thousand dollars. How willing would people be to donate to a fundraiser for the cause?
We’re Looking For Contributors
While we’re all here, I’d like to use this opportunity to say that we’re in need of more contributors. While a film expert or analytics math nerd would be awesome, if you’re just a normal passionate fan that likes to talk about the Chiefs you are qualified for the role. If you’re interested you can send a PM to the official Arrowhead Guys Twitter account or send an email to email@example.com, or just leave a comment here and I’ll get in contact with you.
That’s all I have, so I look forward to hearing what everybody has to say.